Your brand: if you’re not building it, someone else is…
Everyone has a brand, if you’re not intentionally crafting yours, you are leaving it up to others to interpret through the lens…
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Superman would have been Clark Kent on Krypton
There is a common fear when people first start thinking about their personal brand that goes something like this: My brand? I’m…
Tony the Tiger, Axe Body Spray and You
A brand doesn’t just classify who you are, but helps the right audience self-select what you offer. When you truly understand the…
How Personal Branding Will Help You Land Your Ideal Job: A Quick And Easy Guide
You actually want to work. You know your stuff. Maybe you even have experience. You keep hearing that there are jobs to…
Coming Together Under A Single Brand
I’m trying to consolidate a few things I have going on into a common space. I’m not sure if it’s going to…
Learn Anything Faster by Asking 4 Simple Questions.
Marketing is changing faster than ever before. Keeping on top of industry tech and trends in addition to developments among your own…
How to Generate Plenty of Content Without Getting Overwhelmed.
Regardless of whether you are working on inbound marketing, customer service, or just building your personal brand, creating content is a critical…
21st century job hunting
So, I start a new job in about a week. It promises to be an awesome job and is, quite literally, the…
Everything I Know About Success I Learned From My Grandfather
I recently had a birthday; my 47th, in fact. Looking back over my life—particularly my work life– a pattern becomes clear. At…
What Backpacking Taught Me About Marketing
Anyone who’s followed my social media knows that I am an avid hiker and backpacker, in addition to being a marketing copywriter…